The Hungry Tiger
The Hungry Tiger is was created for one of three graphic communications courses. My classmates and I each chose a country to create restaurant branding and packaging for. The restaurant would be based in the United States, so our designs needed to serve as an accurate representation of the culture and lifestyle of the country we chose.
I chose to create a Mongolian Grill because I was drawn to their rich culture and history. The tiger symbolizes confidence, power, and strength in Mongolian culture, so I decided to brand "The Hungry Tiger." To make my restaurant stand out Mongolian-specific, I utilized traditional Mongolian patterns and incorporated specialized packaging specific to the cuisine of Mongolia.
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